Women’s Impact Network (WIN)

Women’s Impact Network (WIN) is a monthly networking community for women in business in Bemidji, Minnesota. Each meetup gives attendees the chance to introduce themselves and their work, hear from a local guest speaker, meet other women in the community, and walk away inspired and supported. As a brand-new organization in the Bemidji community, it meant they needed to build a digital presence to help market their growing WIN events.

WIN already had branding that struck a great balance of fun and inviting, but still professional enough to be taken seriously in a room full of business owners. We built the website to expand on that foundation, adding custom illustrations throughout and focusing on what mattered most to members — a clean, easy-to-scan events page, a searchable member directory, and a membership page that lays out the benefits clearly, with a signup form that makes joining simple. The result is a digital home as fun and welcoming as the women who show up to the monthly meetups. A site that markets their fast-growing community, gives members a place to be seen, and keeps their branding consistent everywhere they show up online.