Case Study

Lakeland PBS

Envisioning a new website for northern Minnesota’s premier public broadcasting station.

Lakeland PBS chose Evolve Creative to guide them through the launch of a website that sets them apart in the broadcasting industry. We were excited to accept and begin strategy for content, design and development. With the need for an extensive library of shows and news coverage, our task was to craft a mobile and desktop user-experience that brought the viewer through the website seamlessly. Philanthropy and education were also key themes that had to be depicted. Minimalistic design and personable messaging put the final touches on a project that positions Lakeland at the forefront of PBS stations.

Services Utilized

  • Strategy
  • Content
  • Design
  • Web Development

Industry Focus

  • Public Broadcasting
  • Media
  • News

Since 1980, Lakeland PBS has aimed to educate, inform, and enrich viewers. With a viewing area of 383,500+ people, they produce everything from children’s shows to local news coverage–across an estimated 7,500 square miles in northern and central Minnesota.

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